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FindStreamers crosses 1,000,000 indexed streamers

In late August 2026 the FindStreamers database crossed one million indexed streamers. At the time of writing it holds 1,079,000+ unified creator profiles across Twitch, Kick and YouTube Live — and it is still adding roughly 70,000 profiles a day.

Round numbers are cheap. What matters is what a database this size actually lets a sponsorship buyer do that a smaller one can't — so this post is a transparent inventory of what's inside at the million mark, how it's collected, and why we think index depth is the single most underrated variable in sponsorship intelligence.

What "one million" actually counts

Each entry is a unified streamer profile, not a raw channel. If a creator streams on both Twitch and Kick, they appear once, with every channel attached and their metrics tracked per platform. Profiles are built exclusively from publicly available streaming data — live viewership, channel metadata, on-stream sponsor activity — sampled continuously by automated sweeps and refreshed on a six-hour cycle.

The database at the million mark

What	Count
Unified streamer profiles	1,000,000+
Viewership measurements on record	9.9 million
Live sponsor sightings logged	4.1 million
Modeled sponsorship rate estimates	1.06 million — 98% of all profiles
Audience countries tracked	85
Stream languages tracked	80
Creators identified as gambling-accepting	~30,000
Kick channels indexed	60,000+

All figures are measured from the live database on 24 August 2026, and every one of them is checkable against the product itself — the same profiles, metrics and rate estimates are what customers see when they search.

Why index depth is the whole point

Every analytics tool covers the top of the market. The 20 biggest casino streamers, the famous poker names, the Twitch front page — those are table stakes, and frankly, you don't need a database to know who they are.

Deals don't close at the top. They close in the mid-tier: channels averaging 200–2,000 concurrent viewers, where rates are a fraction of headline prices, response rates are dramatically higher, and campaigns can run ten creators deep instead of betting the budget on one name. That tier is invisible unless your index goes deep — which is precisely where most tools stop. Our public rankings show the top of each market; the other 99% of the index is the part that does the work.

Nowhere is this clearer than on Kick, where gambling sponsorship concentrates. FindStreamers indexes 60,000+ Kick channels — the long tail where most casino and sportsbook deals are actually signed, and where competing tools index only the head of the market.

Scale without junk

A million-profile index is only useful if it isn't full of noise, so ranked and filtered views apply hard data-quality gates: minimum sampling history, verified follower data, single-sample artifact removal, and impersonator filtering (fake accounts imitating well-known streamers are a real and recurring class of junk — we catch them at the data layer). Where a market doesn't yet have enough well-sampled channels, our ranking pages say so and hold channels back rather than rank on thin data. The index grows fast; the standards don't move.

What it means for the iGaming market

FindStreamers is built vertical-first for iGaming. At the million mark that focus translates to roughly 30,000 creators identified as gambling-accepting, including 9,600+ verified casino-vertical creators, each with audience geography, language, viewership history, a modeled rate estimate and — where discovered and validated — business contacts. The Q3 2026 betting-sponsorship report and our live rankings are built from this same data.

Free to cite

The figures in this post are free to cite with attribution to FindStreamers and a link to this page or findstreamers.com. If you're writing about streamer sponsorship and need a custom cut of the data — by market, platform or vertical — get in touch; turnaround for press is same-day.

Frequently asked questions

How many streamers does FindStreamers index?

Over 1,000,000 unified creator profiles across Twitch, Kick and YouTube Live as of August 2026, with roughly 70,000 profiles added per day at the current pace.

Are all one million streamers active?

The index includes every creator our sweeps have observed live, from the biggest names to the long tail. Ranked and filtered views apply activity recency and data-quality gates, so shortlists surface currently active, well-sampled channels — the full index is what makes those filters meaningful.

Where does the data come from?

Continuous automated sampling of publicly available streaming data — live viewership, channel metadata and on-stream sponsor activity — refreshed on a six-hour cycle. Sponsorship rates are modeled estimates from the FindStreamers cost engine, and business contacts are deliverability-checked before entering the vault.